Multi-client Study Smart Homes 2013 France Executive Summary

Transcription

1 Multi-client Study Smart Homes 2013 France Executive Summary By Greg Corty Approved by: Zoltan Karpathy Report 57211/2 October 2013

2 Résumé Domotique La croissance du marché de la domotique est estimée à 12% par an entre 2010 et 2012, date à laquelle les ventes de produits de domotique ont atteint 48,9 millions d euros à prix fabricant. En incluant les frais d installation / intégration, le marché est estimé à 61,1 millions d euros. Le marché continue d être dominé par les solutions intégrées ou complètes dans le secteur résidentiel de luxe. Des systèmes plus basiques sont installés dans des logements du secteur moyen ou haut de gamme. Environ 200 intégrateurs de systèmes s occupent des solutions intégrées et travaillent sur un nombre limité de projets haut de gamme. Les systèmes plus basiques sont accessibles aux installateurs en électricité, dont l implication va être déterminante dans le développement de ce marché. La pénétration des équipements domotiques dans les logements neufs et existants est actuellement très faible. Elle est estimée à 2,5% dans le résidentiel neuf, ce qui représente environ logements neufs en Dans les logements existants, elle est estimée à 0,2%. Cela représente environ habitations déjà équipées de solutions domotiques. 80% des équipements sont vendus via le réseau de distribution de matériel électrique, dominé par les deux grossistes français Rexel et Sonepar. Les 20% restants recouvrent la fourniture directe aux intégrateurs de systèmes. Les principaux fabricants sont Legrand, qui utilise un protocole propriétaire, et Hager, qui fournit des systèmes reposant sur KNX. Ces entreprises vendent toutes deux leurs produits par l intermédiaire des distributeurs en matériel électrique. Parmi les fabricants on compte également Somfy, les fournisseurs de systèmes KNX (Schneider Electric, ABB, Jung) et dans une certaine mesure Delta Dore, ainsi qu un certain nombre de fournisseurs de systèmes de base.

3 Résumé Systèmes résidentiels de gestion de l énergie Les systèmes de gestion de l énergie pour le secteur résidentiel sont restés un marché de niche au cours des trois dernières années, de nombreuses initiatives ayant échoué tandis que des produits bon marché vendus par des détaillants ou sur Internet sont entrés dans les foyers. Jusqu'à fin 2012, aucune aide financière ou autre facteur incitatif n a aidé le marché à démarrer, d'où une taille de marché stable estimée à 7 millions d euros. Cependant ce marché devrait décoller au cours des deux prochaines années, étant donné que la nouvelle réglementation thermique RT2012 est entrée en vigueur en janvier 2013 et impose le contrôle de la consommation énergétique dans le logement. Cela va avoir un impact fin 2014 ou début 2015, lorsque les logements autorisés début 2013 seront achevés. Selon un modèle optimiste qui supposerait que tous les nouveaux logements construits suivant les règles de la RT2012 sont équipés d un système de gestion de l énergie afin de se conformer à la réglementation, la valeur totale estimée des systèmes de gestion de l énergie dans le résidentiel neuf devrait atteindre 48,5 millions d euros. Les principaux fournisseurs de ce futur marché devraient être Hager, Delta Dore et Legrand. Régulation intelligente de l environnement En France, ce terme recouvre deux marchés : les gestionnaires d énergie pour le chauffage électrique, et la régulation pour le chauffage hydraulique. Alors que la régulation pour chauffage électrique devrait disparaître en raison de l'effondrement du nombre d installations de radiateurs électriques dans les nouveaux logements, la régulation du chauffage hydraulique devrait rester un marché de niche estimé à 1,3 million d euros en 2012.

4 Introduction

5 Introduction Methodology The present study was based on extensive desk research with a number of sources used: The Internet, companies websites Ignes (groupement des Industries du Génie Numérique Energétique et Sécuritaire) Le Journal du chauffage et du sanitaire Clima+Confort Négoce In addition, a number of interviews were conducted faceto-face and by telephone. We attended one trade show partially dedicated to smart homes: IBS (Paris). Interview Details Research dates: May September 2013 Field work dates: May August 2013 Researching period: 5 months Attended trade shows and conferences: Intelligent Building Systems, Paris, France Timing Total number of face to face interviews: 8 Total number of telephone interviews: 7 Attended trade show/ conference: 1 Type of company Manufacturers 11 System Integrator 1 Dealers / wholesalers / distributors Utilities Trade association 3 Other stakeholders Others Number of interviews Exchange rates 2012 and onwards: 1 EURO = $ Exchange rates 2011: 1 EURO = $ Exchange rates 2010: 1 EURO = $ Product values stated in this report refer to the Manufacture Selling Price (MSP). Product values stated in this report refer to the Manufacture Selling Price (MSP). 5

6 Introduction Report Structure The market is segmented and reported into three major section: Smart Home Market Home Energy Management Residential Environmental Controls The definition of each market segment is provided in the Definition and Glossary chapter. Geographical Coverage France including Corsica, excluding Overseas territories (Guadeloupe, Martinique, French Guiana, Réunion, Mayotte) Product Scope The following products are measured in this study. User interface System controller Field devices (sensors, switches / relays, actuators) Energy management panel and software Smart meter Energy meter / plug Intelligent thermostat Definition of Market Size Product market size System Integration market size Total market size 6

7 Definition

8 Definition of Home Automation Home Automation (Smart Home) Home Automation is the residential extension of "building automation". As shown in the diagram, a smart home system provides integrated centralized control on individual systems. Environmental control system refers to heating, air conditioning and ventilation Smart appliances include all household smart appliances. Such as clothes dryers, clothes washers, refrigerators, freezers, dishwashers, ovens, coffee makers, microwaves, range tops. According to the Association of Home Appliance Manufacturers, Smart Appliance with respect to the Smart Grid refers to a modernization of the electricity usage system of a home appliance so that it monitors, protects and automatically adjusts its operation to the needs of its owner. Consumer electronics refer to TV, radio, AV equipment, game console, etc. Building component control refers to the control of blinds, curtains, windows, doors, etc. Home automation for the elderly and disabled can provide increased quality of life for persons who might otherwise require caregivers or institutional care. Devices may be connected through a wired or wireless network to allow control by a personal computer, and may allow remote access from the internet. Environmental control 8 Home Energy Management Smart appliances Consumer electronics Smart Home Individual System Control Level Lighting control Building component control Security system 8 Safety alarm Definition of smart home (home automation) used in this study Products and systems that can provide integrated control on two or more sub-systems at home are counted as smart home systems If the home automation can be accessed via the cloud from outside the dwelling (via PC, smart phone, tablet), BSRIA applies the term Connected Home and is also included in the product scope Sub-systems include environmental control, smart appliances, consumer electronics, lighting, building components, security system, and safety.

9 Smart Home Definitions in Europe The definition of smart home technology is the integration of technology and services through home networking for a better quality of living. (Smart Home Association, the Netherlands) In Europe, the smart home market can be divided into two segments: multi-room solution and real smart home. Multi-room solution is a more standard control solution that provides control of multiple systems, usually lighting, blinds and heating, in a room. The room control units are linked to the centralized home control panel for centralized control and monitoring. Multi-room systems are mostly installed by electricians. Real smart home refers to a very high-end integrated home control solution., all devices are networked and linked to enable all possible applications. These solutions are highly customized according to the home owners requirement. Products used in this segment are mix and match. System integrators play the key role in design and installation. Smart home products and services can be divided into six categories: 1. Comfort 2. Energy management 3. Multimedia and entertainment 4. Healthcare 5. Security and safety 9 In Europe, we see the major players focusing on comfort and energy management. Players from multimedia background have a minor share in the market. Healthcare is still under development. Security and safety are usually a separate standalone system. According to Aldrich, there are five hierarchical classes of smart home: 1. Homes which contain intelligent objects single, standalone applications and objects which function in an intelligent manner 2. Homes which contain intelligent and communicating objects appliances and objects which function intelligently on their own and also exchange information between one another to increase functionality 3. Connected homes have internal and external networks, allowing interactive and remote control of systems, and access to services and information, both within and beyond the home 4. Learning homes patterns of activity in the homes are recorded and the accumulated data are used to anticipate users needs and to control the technology accordingly 5. Attentive homes the activity and location of people and objects within the homes are constantly registered, and this information is used to control technology in anticipation of the occupants needs At the moment, learning and attentive homes is only at pilot and trial stage. 9

10 Definition of Smart Home Central controller User Interface Sensor Actuator System controller The architecture of latest Smart Home System Keypad Touch Panel Push Button Remote controller Mobile phone/pda Web Control Some system may not require any central controller. E.g. KNX Thermostat Light control Security control Shade control Meters Switch / Relays Door / Window Actuator Blinds Motor Light sensor Motion sensor Smoke detector 10 10

11 Definition of Home Energy Management System The Home Energy Management Systems (HEMS) are designed to provide information and functions to both consumers and energy suppliers such that they can monitor energy consumption, reduce waste, manage budget, and schedule demand to avoid peak periods, so that the need to build new power generation plants can be reduced. The Home Energy Management solution includes a Home Energy Controller (HEC) or a PC/ smart phone/ tablet application for consumers and Energy Management Software hosted services for utilities. HEMS products and systems existing in Europe can be divided into different categories according to the functions: Display only - the system gets data from the energy meters and displays it either on a in-house display device (smart home) or via an energy management platform (via cloud in the case of connected homes) Display and control same as display only with an addition of smart plugs, so that individual electrical appliances can be monitored and controlled (from a panel in the home or via the cloud). Other value-added functions : Energy consumption history Energy cost based on time of day Energy budget management Micro-generation monitoring Navetas In the future, energy suppliers would like to be able to control home energy consumption via HEMS to manage the peak load. However, there are many legal issues that need to be resolved before the idea can be fully deployed. These issues are related to data privacy, should the energy suppliers be granted the power to take control in consumers homes Another issue faced by the utilities is that connectivity in connected homes is provided by telecoms and/or internet providers and at this stage there are no cooperation agreements in place between these two parties The main market driver for HEMS are telecom companies Increasingly there are wireless HEMS systems on the market (such as ONZO, which has a model with ZigBee). Green Energy Option (geo) AlertMe ONZO Home Automation Europe 11 11

12 How does a HEMS work The following figure shows the working principles of a typical HEMS. This type of design is commonly used in the UK. However, this system design may not be applicable in other European countries as in point 1, the clip needs to clamp on the main cable of electricity meter. In other European countries, this cable is enclosed in side the wall. In other European countries, energy consumption data can only be obtained directly from the data output of the smart meters. Source:

13 Elements in Intelligent Home Environmental Controls European homes normally have some control over the HVAC system. These controls are very basic, such as boiler connected to an analogue or digital inhouse thermostat or to an outdoor temperature sensor. Some boilers have a chrono-stat so the on / off time of the boilers can be programmed. However, for an intelligent home environmental controls system, the system needs to have communication capability (wired or wireless), able to provide room / zone controls based on temperature (and/or ventilation). Enhanced function may allow remote control via PC, SmartPhone or tablet (via the cloud in the case of a connected home). Siemens Synco Living Due to the climate in Europe, most of the home environmental controls are for heating systems, although in the Mediterranean region air-conditioning is prevalent The intelligent heating control system is composed of four elements: Central control panel the user interface where users can set the temperature, time schedule, viewing the status of each room/zone, etc. Room control unit the user interface where users can set the room temperature and display the status of the room. Radiator/underfloor heating control actuator senses the room temperature, regulates the amount of water going into the radiators/ underfloor heating, and thereby controls the room temperature. Danfoss living connect Controller controls the boiler or multiple heating systems. Honeywell evohome 13 13

14 Contact Details Grégoire Corty Regional Manager France & BeNeLux Old Bracknell Lane West, Bracknell, Berkshire RG12 7AH, UK M : +33 (0) F : +44 (0) E : greg.corty@bsria.co.uk W :