GREEN DOT SORTING INFORMATION GRAPHIC CHART MARCH 2012

Transcription

1 GREEN DOT SORTING INFORMATION GRAPHIC CHART MARCH 2012

2 Contents 01 LAYOUT PRINCIPLE TYPE 1 - BLOCK FORMAT TYPE 2 - HORIZONTAL / COMPACT HORIZONTAL FORMAT TYPE 3 - VERTICAL / COMPACT VERTICAL FORMAT TYPE 4 - ULTRA-COMPACT FORMAT TYPE 5 - PERSONALISED FORMAT 02 CONTENT MANAGEMENT 03 INFORMATION NOTE 04 COLOURS 05 DIMENSIONS 06 PROHIBITIONS 07 FONTS IN CASE OF ENQUIRY, CONTACT THE ECO-EMBALLAGES MEMBERS HELPLINE : (AZUR NUMBER, PRICE OF A LOCAL CALL). 01

3 01 LAYOUT PRINCIPLE type 1- Block Format 02

4 Layout guidelines 01 type 1- Block Format The Block is made up of various inseparable elements relating to each other based on a constant ratio. block layout : 2 sorting guidelines block layout : 1 sorting guideline 1/45 L L 1/45 L L 1/45 L 1/45 L H H 1/2H guideline 1 guideline 2 1/2H guideline 1 1/2L layout : 1 sorting guideline + toll free number The part about the toll free number must always be located in the lower left on a green background UNE QUESTION? ( APPEL GRATUIT DEPUIS UN POSTE FIXE) OU ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES 03

5 01 Layout guidelines type 1- Block Format - protection zone The P in AU TRI is the reference unit for calculating the protection zone The protection zone around the block must be at least twice as wide as 04

6 01 LAYOUT GUIDELINES type 2- Horizontal Format 05

7 01 Layout guidelines type 2- Horizontal Format The horizontal format is made up of elements relating to each other based on a constant ratio. The length may vary depending on the number of sorting instructions. layout : 2 sorting guidelines 1/16H L 1/16H guideline 1 guideline 2 H layout : 1 sorting guideline 1/16H 1/16H L 1/4L 1/4L consigne 1 guideline 1 1/3L H layout : 1 sorting guideline + toll free number The part about the toll free number must always be located to the right of the sorting guidelines and on a green background. UNE QUESTION? ( APPEL GRATUIT DEPUIS UN POSTE FIXE) OU 06

8 01 Layout guidelines type 2- Compact Horizontal Format The compact horizontal format is made up of elements relating to each other based on a constant ratio. The length may vary depending on the number of sorting guidelines. compact layout : 2 sorting guidelines 1/16H L 1/16H guideline 1 guideline 2 H 3/10 3/10 compact layout : 1 sorting guideline 1/16H L 1/16H guideline 1 H 3/7L 07

9 01 Layout guidelines type 2- Horizontal Format - protection zone The P in AU TRI is the reference unit for calculating the protection zone The protection zone around the block must be at least twice as wide as 08

10 02 LAYOUT GUIDELINES type 3 - Vertical Format 09

11 01 Layout guidelines type 2- Vertical Format The vertical format is made up of elements relating to each other based on a constant ratio. The height may vary depending on the number of sorting guidelines. layout : 2 sorting guidelines 1/16L 1/16L layout : 1 sorting guideline 1/16L 1/16L layout : 1 sorting guideline + toll free number H H The part about the toll free number must be located below the sorting guideline and on a green background ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES consigne 1 UNE QUESTION? ( APPEL GRATUIT DEPUIS UN POSTE FIXE) OU 2/7H 2/7H guideline 1 2/5H guideline 1 guideline 2 L L 10

12 01 Layout guidelines type 2- Compact Vertical Format The compact vertical format is made up of elements relating to each other based on a constant ratio. The height may very depending on the number of sorting guidelines. layout : 2 sorting guidelines 1/16L layout : 1 sorting guideline 1/16L 1/16L 1/16L H H 1/3H guideline 1 1/2H guideline 1 L 1/3H guideline 2 L 11

13 01 Layout guidelines type 2- Vertical Format - buffer zone The P in AU TRI is the unit of reference for calculating the protection zone The protection zone around the block, must be at least twice as wide as BARQUETTE ET FILM PLASTIQUE ÉTUI 12

14 BOITE PLASTIQUE A JETER 01 LAYOUT GUIDELINES type 4 - Ultra-Compact Format 13

15 01 Layout guidelines type 4- Ultra-Compact Format This format was designed specifically for small packaging. It only exists in a simplified horizontal version, monochromatic to make it easier to read. layout : 2 sorting guidelines layout : 1 sorting guideline 1/11H L 1/11H L 1/11H 1/11H guideline 1 guideline 2 H guideline 1 H 1/3L 1/3L 1/2L The size of the sorting guidelines zone can be adjusted depending on the number of guidelines. example BOUTEILLE ET BOUCHON PLASTIQUE / ETUI A RECYCLER BOITE PLASTIQUE A JETER ETUI A RECYCLER CONSIGNE POUVANT VARIER LOCALEMENT > CONSIGNE POUVANT VARIER LOCALEMENT > 14

16 01 Layout guidelines type 4- Ultra-Compact Format - protection zone The protection zone around the block must be at least 2mm. BOITE PLASTIQUE A JETER ETUI A RECYCLER 15

17 01 LAYOUT GUIDELINES type 5 - Customized Format 16

18 01 LAYOUT GUIDELINES type 5 - Customized Format Your guidelines must be located near the block containing the Green Dot (non-modifiable). 3 versions are possible : - type 1 - horizontal and vertical format layout type 1 - vertical format - type 2 - compact horizontal and vertical format - type 3 - ultra-compact format layout type 1 - horizontal format YOUR GUIDELINES YOUR GUIDELINES YOUR GUIDELINES YOUR GUIDELINES 17

19 01 LAYOUT GUIDELINES type 5 - Customized Format layout type 2 compact horizontal format layout type 2 compact vertical format YOUR GUIDELINES layout type 3 ultra-compact horizontal format* YOUR GUIDELINES * This format was designed specifically for small packaging. It only exists in a simplified horizontal version, monochromatic to make it easier to read. YOUR GUIDELINES 18

20 02 Content management Non-adjustable part Variable part : dedicated to the sorting guidelines. refer to the directions table, which will help you design your guidelines (packaging name, material, instructions). example : 1 sorting guideline example : 2 sorting guidelines FLACON ALUMINIUM, BOUCHON PLASTIQUE ET ETUI FLACON ALUMINIUM ET BOUCHON PLASTIQUE 19

21 Information note 03 Block Format This information note is mandatory. It is intented to account for local differences in collection systems. 2 types of information notes are planned depending on where the product is sold. It will be placed under or to the right of the pictogram depending on the case and adapted as follows : For products sold only in France For products sold in France + export VALABLE UNIQUEMENT POUR LA FRANCE 20

22 03 Information Horizontal & Vertical Format For products sold only in France : For products sold only in France : For products sold only in France + export : For products sold in France + export : - VALABLE UNIQUEMENT POUR LA FRANCE BARQUETTE ET FILM PLASTIQUE ÉTUI BARQUETTE ET FILM PLASTIQUE ÉTUI - VALABLE UNIQUEMENT POUR LA FRANCE 21

23 03 Information Ultra-Compact Format This information note is mandatory. It is intended to account for local differences in collection systems. 2 types of information notes are planned depending on where the product is sold. It will be placed under or the right of the box depending on the case and adapted as follows : For products sold only in France : BOITE PLASTIQUE A JETER ETUI A RECYCLER CONSIGNE POUVANT VARIER LOCALEMENT > ETUI A RECYCLER ETUI A RECYCLER CONSIGNE POUVANT VARIER LOCALEMENT > For products sold in France + export : If only a very small amount of space is available, the information font size must be at least 5pt. To make it easier to read, the France information can be printed on 2 lines and then France + export information can be printed on 3 lines. BOITE PLASTIQUE A JETER VALABLE UNIQUEMENT POUR LA FRANCE ETUI A RECYCLER CONSIGNE POUVANT VARIER LOCALEMENT > VALABLE UNIQUEMENT POUR LA FRANCE ETUI A RECYCLER ETUI A RECYCLER CONSIGNE POUVANT VARIER LOCALEMENT > VALABLE UNIQUEMENT POUR LA FRANCE 22

24 03 Information note Customized Format Eco-Emballages recommends including this information but it is not mandatory. It is intended to account for local differences in collection systems. If the information is included; 2 types of information notes are planned depending on where the product is sold. It will be place under or to the right of the pictogram depending on the case and adapted as follows: For products sold only in France : For products sold only in France + export : YOUR GUIDELINES YOUR GUIDELINES VALABLE UNIQUEMENT POUR LA FRANCE YOUR GUIDELINES YOUR GUIDELINES VALABLE UNIQUEMENT POUR LA FRANCE 23

25 03 Information note Customized Format For products sold only in France : For products sold in France + export : YOUR GUIDELINES YOUR GUIDELINES YOUR GUIDELINES YOUR GUIDELINES VOS CONSIGNES VALABLE UNIQUEMENT POUR LA FRANCE VALABLE UNIQUEMENT POUR LA FRANCE YOUR GUIDELINES VALABLE UNIQUEMENT POUR LA FRANCE 24

26 04 Colour management 1/4 Colour guidelines apply to every format except «ultra-compact», which be monochromatic. Background Pictograms Four-colour C90% - Y100% Four-colour Y100% - M50% Four-colour B60% Four-colour B30% Four-colour Y85% - M35% MANAGEMENT OF GREEN DOT COLOURS 3D Green Dot Flat Green Dot Four-colour C54% - Y54% B38% Four-colour C5 - Y20% Please observe the gradations of colours as well as their layout. Four-colour C100% - Y100% B70% Four-colour C30% - Y100% Four-colour C100% - Y100% B70% Four-colour C30% - Y100% The Green Dot consists of a circle containing two interlocking arrows around a vertical central axis. The lighter arrow must point leftward and the darker arrow must point rightward in the upper part. 25

27 04 Colour management 2/4 Four-colour version - 3D Green Dot Four-colour version - Flat Green Dot Four-colour version - monochromatic Green dot Eco-inked version - Flat Green Dot Monochromatic Green Dot - 3D Green Dot Eco-inked version- 3D Green Dot 26

28 04 Colour management 3/4 If due to technical reasons only a limited number of colours can be used, it is advisable to use the monochromatic version. negative monochromatic version : ex. in black negative monochromatic version : other examples BLACK N100% ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES example 1 example 2 ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES positive monochromatic version : ex. in black positive monochromatic version : ex. other examples BLACK N100% example 1 example 2 ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES 27

29 04 Colour management 4/4 In the event the Green Dot Sorting Information uses four-colour printing: if your packaging s background is white, use shading under the block or a 0.75pt rule with a value of 50% black as follows: SHADED RULED 28

30 Dimensions 05 Standard Format Eco-Emballages does not impose the Green Dot Sorting Information dimensions, but minimum sizes must be observed. BLOCK FORMAT MINIMUM SIZE height 25mm HORIZONTAL FORMAT 2 GUIDELINES MINIMUM SIZE height 14mm VERTICAL FORMAT 2 GUIDELINES MINIMUM SIZE width 14mm VERTICAL FORMAT 1 GUIDELINE MINIMUM SIZE width 14mm CONSIGNE POUVANT VARIER LOCALEMENT > FORMAT HORIZONTAL 1 CONSIGNE MINIMUM SIZE height 14mm BARQUETTE ET FILM PLASTIQUE ÉTUI ÉTUI The minimum font size for the guidelines and information note is 5pt. 29

31 05 Dimensions Compact Horizontal & Vertical Format Eco-Emballages does not impose Green Dot Sorting Information dimensions, but minimum sizes must be observed. COMPACT HORIZONTAL FORMAT 2 GUIDELINES RECOMMENDED SIZE height 14mm COMPACT VERTICAL FORMAT 2 GUIDELINES RECOMMENDED SIZE width 14mm MINIMUM SIZE width 10mm COMPACT VERTICAL FORMAT 1 GUIDELINE RECOMMENDED SIZE width 14mm MINIMUM SIZE width 10mm MINIMUM SIZE height 10mm COMPACT HORIZONTAL FORMAT 1 GUIDELINE RECOMMENDED SIZE height 14mm BARQUETTE ET FILM PLASTIQUE ÉTUI BARQUETTE ET FILM PLASTIQUE ÉTUI ÉTUI ÉTUI MINIMUM SIZE height 10mm IF THE MINIMUM SIZE IS USED The basic font (ARIAL MT BLACK) becomes ARIAL CONDENSED BOLD The pictograms must be shrunk depending on the number of lines in the guidelines (see the naming charter in the user s manual) The minimum font size is 5pt for the guidelines and information note 30

32 05 Dimensions Ultra-Compact Format Eco-Emballages does not impose Green Dot Sorting Information dimensions, but minimum sizes must be observed. ULTRA-COMPACT HORIZONTAL FORMAT 2 GUIDELINES ULTRA-COMPACT HORIZONTAL FORMAT 1 GUIDELINE BOITE PLASTIQUE A JETER ETUI A RECYCLER ETUI A RECYCLER MINIMUM SIZE height 5,5mm MINIMUM SIZE height 5,5mm BOITE PLASTIQUE A JETER ETUI A RECYCLER ETUI A RECYCLER IF THE MINIMUM SIZE IS USED The basic font (ARIAL MT BLACK) becomes ARIAL CONDENSED BOLD The pictograms must be shrunk depending on the number of lines in the guidelines (see the naming charter in the user s manual) The minimum font size is 5pt for the guidelines and information note 31

33 05 Dimensions Customized Format Eco-Emballages does not impose Green Dot Sorting Information dimensions, but minimum sizes must be observed. HORIZONTAL FORMAT VERTICAL FORMAT COMPACT HORIZONTAL FORMAT COMPACT VERTICAL FORMAT MINIMUM SIZE height 13mm MINIMUM SIZE width 13mm MINIMUM SIZE height 13mm MINIMUM SIZE width 13mm ULTRA-COMPACT HORIZONTAL FORMAT MINIMUM SIZE height 5,5mm The font size of the information note must be at least 5pt 32

34 06 Prohibitions It is not allowed to change the texts locations In four-colour printing, do not change the colours set down in the graphic charter Do not change the font ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES It is not allowed to change the blocks proportions do not make the blocks higher or wider Do not change or eliminate the pictograms Do not change the location of the modules or separate them ENSEMBLE RÉDUISONS L IMPACT ENVIRONNEMENTAL DES EMBALLAGES 33

35 07 Fonts FOR SORTING INSTRUCTIONS Arial MT BOLD ABCDEFGHIJKLMNOPQRSTUVXYZ abcdefghijklmnopqrstuvxyz Arial MT BOLD CONDENSED ABCDEFGHIJKLMNOPQRSTUVXYZ abcdefghijklmnopqrstuvxyz FOR THE INFORMATION NOTE Arial MT MEDIUM ABCDEFGHIJKLMNOPQRSTUVXYZ abcdefghijklmnopqrstuvxyz Arial MT BOLD CONDENSED ABCDEFGHIJKLMNOPQRSTUVXYZ abcdefghijklmnopqrstuvxyz Arial MT BLACK ABCDEFGHIJKLMNOPQRSTUVXYZ abcdefghijklmnopqrstuvxyz If the fonts recommended by Eco-Emballages are not available, the Arial standard font can be used in replacement.